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Free shipping on orders over $150
Shop local
555 East Durant Ave, Aspen, Co
Subscribe and get 20$ off
Free shipping on orders over $150
  • New In
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  • New In
  • Designers
    • Bold and exclusive Bordelle

    • Bestselling silk pjs are back. By Olivia Von Halle

    • Silk and Lace, Refined: The Essence of Marjolaine

    • Inspired by the Peaks, Crafted for Elegance. by Aspen Dream

  • Lingerie
    • Bras
      • T-shirt Bras
      • Demi Cup Bras
      • Full Cup Bras
      • Push-up Bras
      • Bralettes
      • Soft(Non-wire) Bras
      • Strapless Bras
    • Bustiers
    • Panties
      • Thong
      • Bikini
      • Brief
      • Boyshorts
      • G-string
      • One Size
    • Lingerie sets
    • Box of desire
    • Garter Belts
    • Camisoles
    • Negligee
    • Swim
  • Pajamas, Lounge and Resort wear
    • Pajamas
      • Pajamas By Fabric
      • Pajamas By Style
    • Home and Loungewear
      • Shop By Fabric
      • Shop By Style
    • Ready To Wear
      • Bodysuits
      • Tops
      • Pants
      • Leggings
      • Tracksuits
      • Dresses
  • Accessories
    • Pleasure objects
    • Adhesive Bras
    • Hosiery
    • Shapewear
    • Candles & Diffusers
  • Aspen Collection
    • Aspen Sweaters
    • Pants To Match
  • The Journal
  • Sale
Home / Journal

The Journal

Stay inspired with the latest from Zema — new arrivals, seasonal edits, styling tips, and stories behind the brands we carry. Your go-to destination for lingerie and lifestyle updates.

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Fleur of England: Everyday Elegance & Bridal Beauty in Signature White
April 18 2025
Fleur of England: Everyday Elegance & Bridal Beauty in Signature White

The Story Behind the Brand It all started with a dream: to create lingerie that felt as luxurious as it...

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Is This the Perfect Bra Size for You? 6 Easy Steps to Find Out
January 22 2025
Is This the Perfect Bra Size for You? 6 Easy Steps to Find Out

Perfect Bra Size in 6 Easy Steps Putting on the Bra Checking the Back Section Adjusting the Shoulder Straps Checking...

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