IT STARTED IN ASPEN.
Zema Lingerie began in Aspen with a simple idea: great product, the right fit, and personal service.
We’ve never been about carrying everything. It’s about finding the right things.
THE ZEMA EXPERIENCE
PERSONAL, BY NATURE.
Lingerie is personal. Shopping for it should be too.
We know our collections, how they fit, and take the time to help each client find what feels right.
No formula. No one-size-fits-all approach.
NOT EVERYTHING MAKES THE RACK.
We choose every brand with care, looking at quality, fit, design, and feel.
Some are longtime Zema favorites, others are new discoveries.
DESIGN
CRAFT
FIT
QUALITY
FROM PARIS, LONDON, MILAN & BEYOND.
Zema brings together established lingerie houses, independent designers, specialist hosiery brands, and sleepwear labels from around the world.
Our edit includes names such as Aubade, Bordelle, Hanro, Lise Charmel, Marie Jo, Marjolaine, Natori, Olivia von Halle, Pluto, Wolford and more.
BEST OF INTIMA AWARDS
INDUSTRY RECOGNITION
The Best of Intima Awards honor independent lingerie boutiques across the U.S. and Canada.
ASPEN DREAM
THEN WE MADE OUR OWN.
Years of working with lingerie and sleepwear customers led to something of our own.
Aspen Dream grew from what we learned at Zema and what our customers actually wanted to wear. Today, it’s our own sleepwear and loungewear brand.
STILL CURIOUS. STILL SEARCHING.
Trends change. Designers change. The industry changes.
Our approach remains simple.
We keep looking for the pieces worth bringing home.
